MMB Chapter 280
Chapter 280
Chapter 280
The market space is huge!
This is not wrong, but when it comes to profits, the gap is very huge. There is no way, the rules of the market are always in the place.
Otherwise, why do you think those companies always want to climb to the high end? It is because once you have made a high-end, let the accessories you carry are also high-end. The price you pay is a little higher and the cost rises a lot, but your price will also increase. The final result is that your profit is actually higher. of.
“There is no detailed data.”
He Yalong’s wry smile can only tell the truth, but he is not without estimation: “It is expected that high-end photoresist can reach 80% of the profit, in other words, 100 pieces of photoresist In fact, the cost of production is about 20 yuan, and there is a profit of 80 yuan. In the mid-range, the profit is only 30%, and the low-end of 597 is even less, only about 10%. ”
As expected, the data is not accurate.
But in the real situation, it’s almost the same thing, and they actually have a bottom line in their hearts.
Are they unwilling to make 80% of the profits?
It must be willing. Who doesn’t want to have higher profits, even if the overall market is only one-fifth, but the problem is that our profits are high and the market space is a bit smaller. In the end, we calculate the money we make. It’s more than you guys.
After eating the big heads, it is still a high-end market.
The remaining mid-range market, as well as the low-end market, that is, some leftovers, are more of a mode of small profits but quick turnover.
It’s just that you can’t choose this thing. First of all, your technology can be achieved. If your technology can’t be achieved, you can only look at the big profits and let others earn it, and honestly earn what you can. Profit.
“Follow the path of small profits but quick turnover!”
An Ran revealed it right away, and he was mentally prepared for a long time, and was not disappointed: “Our technical level is such that there is no other choice. The next key is to compete with everyone and strive to win more shares. Under the premise that the technical level is excellent, the competitiveness has obviously risen, so the rest is marketing.”
“In the low-end photoresist market, the competition is more intense. Because of technical reasons, it is not advanced technology. Many companies can do it and are doing it. In this market, more is to win by price.”
He Yalong said ruthlessly and directly, facing An Ran and their bosses, he did not want to hide and tuck him: “It is the mid-end photoresist market. Because of technology, we are more competitive. So, my The suggestion is that our core is still the mid-end photoresist market, and the low-end photoresist market, we also do it, but it is supplementary, not the core.”
“There is nothing wrong with this suggestion.”
Brother Xiao Ma nodded and pondered for a moment before he said: “We have to make the right point. We should amplify our strengths so that we can maximize our profits. As for the low-end market, if technology permits, There is no reason not to do it. No matter how small a mosquito is, it is meat. If it can make more money, it must make it. This is the case for Godson International.”
“While developing products, don’t forget to research and develop. Photoresist is an indispensable part of the chip. Going to the high-end is our ultimate goal.” Lao Ma said.
“The R&D project on photoresist has never stopped. After Loongson International took over, it has been listed as a core R&D project, and its R&D funds are allocated with priority.”
He Yalong naturally guarantees that at the current stage of Godson International, research and development is the absolute core. Even if it is preparing to launch a product, the research and development work cannot be stopped, because these are not important. Going with the great goal of filling the gap in the domestic chip industry: “However, we have been behind in technology for so many years in the country, and it will be difficult for us to catch up with the top and first-class.”
“We have time and patience.”
An Ran opened his mouth to make a strong shot. Then he turned to ask: “Now I can talk about the layout of the photoresist industry. What is Godson International going to do now?”
When it comes to the development of the company’s general direction, not paying attention is not enough. While paying attention, they did not arbitrarily intervene. Instead, they left it to the executives of the entire Godson International to discuss, plan, and maintain their ideas. Approved, and then implemented.
“For now, there are certain controversies within the company, and the controversy is not about not intervening in the photoresist industry.”
He Yalong did not finish in one breath, but stopped in the middle of the talk. After a pause, he continued to say: “The current dispute is whether to build a company by yourself or a ready-made one, buy a ready-made company, and develop our products backdoor. . ..”
“Personally, I still hope that I can acquire a ready-made company, and I also need to acquire from a large company, because this can complete our layout more quickly. Since we already have the technology, why not accelerate this plan? , To produce our photoresist earlier and put it on the market earlier to compete, but grab the share.”
“In addition, I personally have another reason why I want to buy a ready-made company to do it. It is actually very simple. After the acquisition, we only provide technology. Of course, the company must be 100% controlled, but not with Godson. Instead, Godson International established one more subsidiary company in the name of International, and purchased it under the name of this subsidiary company. After that, Godson International would put aside the connection with this subsidiary.”
“In other words, let the outside world not know that Godson International enters the photoresist industry and erase all traces. There are several advantages to this. One is that it can hide Godson International, and the other is It will not expose the current materials department of Godson International.”
“Anyway, Godson International took over the materials department of the Hua company. Although the outside world does not know it, the movement is not small, and there is more or less some wind. This has actually caused a certain impact. Although there is no uproar, If interested people want to check, it is not difficult to find out. Combined with some actions of Loongson International, Loongson International will be exposed to the public’s sight in advance.”
“My suggestion is that before this, Loongson International is still hiding, don’t show the slightest limelight, wait until there are results in the future, and then integrate. In that case, Loongson International will suddenly become a large company with anti-risk capabilities. Suddenly it is ten times stronger and a hundred times stronger, and the road in the future can be smoother and more stable.”
He Yalong said his thoughts in one breath, and this thought was obviously used a long time ago, but he didn’t say it until now.
It depends on An Ran and they both disagree. After all, if you do this, it seems that there are countless benefits, but it is not without harm.
…….