MMB Chapter 1505 The Host of the Han River Makes its Way into North America (Part 1)
Chapter 1505 The Host of the Han River Makes its Way into North America (Part 1)
After its first week, "The Host" has accumulated 320 million viewers.
In its second week, the cumulative number of viewers exceeded 800 million, breaking the record for the highest-grossing opening week in South Korean film history.
This achievement is like adding fuel to the already overheated South Korean film industry.
They've gone mad! Utterly mad!
Even before its release, SG Entertainment's all-out promotional campaign demonstrated its confidence in the film and its determination to succeed, anticipating that the box office results would not be too bad.
After all, the screenwriter is Ye Zhi Qiu, whose previous work, "Ode to My Father," is still among the top five highest-grossing films in South Korean film history, even though "The Host" is a sci-fi film that is generally not favored by the industry.
Now, "The Host" seems determined to become the highest-grossing film in South Korean box office history, and two weeks later, its daily box office performance remains strong.
The Hollywood sci-fi blockbuster "The Great Shark," which was previously used as a comparison, has been completely left behind.
This situation is the result of a variety of factors.
The film's quality and effective promotion go without saying, but another important reason is that the film's "sensitive" and "special" subject matter has attracted widespread coverage from major television stations and sparked heated discussions in society.
Movies have a "social" attribute, and coupled with people's herd mentality, when a movie truly "goes viral," its audience expands to the entire society. People who were not originally the target audience are also very likely to go to the cinema, thus creating a "viral" effect.
This is the current situation with the box office performance of "The Host".
......
Seoul, SG Group Building.
Kim Mi-young, dressed in a fitted women's suit and sporting long, wavy hair, stepped through the door and walked toward the conference room. People along the way greeted her respectfully, and those who looked up at her were filled with utmost reverence.
Now, thanks to the popularity of "The Host," SG Group's stock price has surged, and Kim Mi-young, as the biggest contributor to its success, is riding high.
Moreover, the significance behind the film "The Host" goes far beyond that.
The huge conference room was filled with SG Group executives. When Kim Mi-young appeared, the entire room fell silent for a moment, and everyone's eyes were on her.
"President Kim, you're amazing!"
"Congratulations!"
"I went to see it too, the movie was really well made!"
The crowd showered him with congratulations and compliments, even Kim Dong-hyuk, Kim Mi-young's uncle who had always been at odds with her, was all smiles.
"Mei Ying, you did a great job this time, making SG Group famous."
Next to Kim Dong-hyuk was Lee Hae-jin, who had been demoted after a previous defeat in the struggle but had now been transferred back. He forced a smile that looked more like a grimace at Kim Mi-young.
Faced with everyone's compliments, Kim Mi-young remained calm and showed no emotion as she took her seat.
"Thank you, Chairman Kim Dong-hyuk. As a member of the Kim family, this is what I should do."
"Even so, you've done better than many others," Kim Donghyuk chuckled, but a cold glint flashed in the depths of his gaze as he looked at Kim Mi-young.
The meeting began. This was the Jin family's monthly routine high-level meeting, mainly to report on the recent major business developments of the SG Group across various business lines.
This time, Kim Mi-young, who was in charge of the entertainment segment, naturally became the absolute star and received unanimous praise.
The atmosphere at the previous meeting was relatively relaxed, and everyone showered each other with praise.
"Wow, the US and UK are really amazing."
"Now it's aiming to become the highest-grossing film in Korean film history."
“At first, no one expected that SG’s film business would actually succeed.”
"Seriously, as expected of the Kim family's daughter, her work ability is in no way inferior to that of a man."
"Haha, you can't say that, otherwise if Mei-Ying gets serious, she really won't look for a husband."
Somehow, the conversation gradually veered towards Kim Mi-young's personal life.
The executives in the conference room were all direct or collateral relatives of the Kim family. Kim Mi-young was the youngest among them, and this topic was sometimes unavoidable.
At this moment, Kim Dong-hyuk spoke up, smiling as he said, "Judging from their ages, it's indeed time for Mei-ying to consider this matter."
“I have a very powerful business partner whose son has just returned from studying in the Americas. You can get in touch with him then.”
As soon as he finished speaking, the voices in the room quieted down considerably, and everyone's expressions became subtle.
It's quite normal for the marriages of children from wealthy families to be based on alliances and exchanges of benefits.
But it's not normal for Kim Dong-hyuk to be so enthusiastic about introducing Kim Mi-young to potential partners.
Because these two are not from the same faction at all, if Kim Mi-young really marries the person he introduced, wouldn't that be equivalent to Kim Dong-hyuk getting his hands on SG Entertainment without spending any money?
No one present was a fool, and Kim Mi-young's face darkened as she refused without hesitation.
"No need, Chairman Kim Donghyuk."
"Thank you for your kind offer, but I'm not in a hurry to consider that right now."
Kim Dong-hyuk was about to say something more when the president of the company, Kim Jae-nam, spoke up from the stage.
"Alright, Mei-Ying did a good job, let her continue."
"Let her decide this matter herself."
After the president spoke, everyone stopped discussing the topic. Kim Dong-hyuk chuckled and acted as if nothing had happened.
Kim Mi-young squinted at the other person, her wariness deepening.
She didn't believe that her uncle, whom she considered a stranger, would really care about her marriage.
The meeting continued, when suddenly someone, contrary to their previous praise, launched an attack on Kim Mi-young.
"The movie 'The Host' contains a lot of satire and criticism of the US military presence, which was seen by our American partners and caused a very negative impact. They are now threatening to cancel our orders."
As soon as these words were spoken, several people immediately echoed them, as if it had been pre-arranged.
"Yes, government officials too. This film also criticized them, making it difficult for us to move forward with our work."
"Some of the views in this movie are too radical, and the consequences are not considered at all."
"No matter what, it has already caused a very bad impact."
Suddenly, the atmosphere at the meeting took a dramatic turn, transforming into a critique of "The Host".
Kim Mi-young coldly observed the people who had spoken, all of whom belonged to Kim Dong-hyuk's faction. She finally realized that this was a premeditated action by the other side.
First, she praised herself highly, then she used the marriage proposal as an excuse to create the image that she was devoted to the company, even though Kim Dong-hyuk knew she would refuse.
Finally, when the issue was suddenly raised by everyone, their previously cultivated glorious image was shattered, and their originally enormous achievements were diminished invisibly.
It can only be said that Kim Dong-hyuk is indeed a cunning old fox who has been fighting for many years. He uses this method with unparalleled skill, and this time Kim Mi-young suffered a hidden loss.