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Chapter 1506 The Host of the Han River Enters North America (Part 2)



Chapter 1506 The Host of the Han River Enters North America (Part 2)

At the SG Group meeting, members of Kim Dong-hyuk's faction collectively attacked Kim Mi-young.

Those supporting Kim Mi-young were naturally unwilling to back down, and the two sides started arguing during the meeting.

There were already conflicts of interest between the two sides within the group, and such disputes were not uncommon, but in the past, the focus of the conflict would not have been on Kim Mi-young.

Ultimately, the entertainment company was too small; it was merely a peripheral entity within the SG Group.

Despite the frequent news reports on social media about the immense popularity of K-POP and its global reach, and the countless videos garnering hundreds of millions of views on various platforms, the reality is that the total annual revenue of South Korea's four largest entertainment companies is approximately 36000 trillion won.

3.6 trillion won, which is approximately equivalent to 174 billion yuan.

174 billion sounds like a lot, but its net profit is less than one-tenth of that, which is about 13 billion yuan.

What level is this figure? Taking SG Group's gaming business as an example, it's equivalent to the annual profit of just 3-4 games.

Not to mention the SG Group's involvement in industries such as automobiles and shopping malls.

However, this was the situation before SG Entertainment expanded into film and television business. Now, after the box office success of "Ode to My Father," and with "The Host" poised to break Korean film history records, everything is different.

The social influence of the film and television industry, in particular, cannot be measured solely by its market value due to the industry's unique characteristics.

Today, SG Entertainment's scale and value have grown to a point where others are wary.

In chaebol family businesses, factional struggles are normal, but the various forces often maintain a stable state to achieve a delicate balance.

Once the balance is broken, a new round of struggle and tearing will begin.

Therefore, when it was Kim Mi-young's turn to report on SG Entertainment's recent work at the meeting, everyone listened very attentively. However, when she mentioned the overseas expansion plan for "The Host," it was met with opposition again, which was quite unusual.

Due to the limited size of the domestic market, South Korean films generally seek opportunities to go overseas in order to achieve higher global box office returns.

Hollywood in North America is its most important market.

This is not only because it is one of the world's largest voting blocs, but also because of a certain degree of "national pride".

As a party that is nominally "independent" but in reality "subordinate," it will try its best to get rid of this label and gain the recognition of the "master" in various industries in order to improve its status and influence.

In film and television, the most direct manifestation of this is the success of a film released in Hollywood.

But this is easier said than done. Different cultural backgrounds and audience preferences make it difficult for North American audiences to accept imported films.

SG Entertainment had previously tried this approach. Their film, "Ode to My Father," ranked among the top five highest-grossing films in Korean film history, but it only achieved some box office success in other Asian countries and still failed to break into Hollywood.

Ultimately, due to differences in values, only some Asian viewers can appreciate the subtle yet passionate emotions related to "family" and "struggle" in the story; North American audiences are not interested in these themes.

But The Host is different. Its science fiction and horror themes, as well as its extremely high production quality, still have a certain market in Hollywood.

Therefore, SG Entertainment is also actively contacting Hollywood distribution companies it has previously worked with to push for the North American release of "The Host".

It was supposed to be a good thing, but this time some people within the organization raised different opinions.

"I don't think...this movie is suitable for release in North America?"

"Yes, the satire and anti-American sentiment in it are so strong, doesn't that just widen the rift between the two sides?"

"The situation is already difficult enough; let's not let these things cause trouble for our other businesses."


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